IMPWR.

IMPWR.

A strengths deployment practice

We name what you're best at — with evidence you can't argue with — and we don't stop until you've built something real with it.

Take the free audit Three ways in

The problem

“I know I'm good. I just can't say at what.”

Here's the uncomfortable math: a mid-shelf snack brand gets a positioning war room and a strategist. A brilliant human gets a $59.99 PDF and a poster about believing in herself. If that's ever been you, you're not lost — you're undeployed: real capability, running at a fraction of its leverage, because nobody gave you the language for it, or a plan to use it.

IMPWR is a strengths deployment practice. Everyone else stops at the report.

Built for queer women and the queer community. Open to anyone who has had to position themselves in rooms not built for them. The full story →

The method

The Deployment Arc

Five phases, twenty-six weeks, one built outcome — architected backwards from the win, not forwards from an assessment. You climb, and then you keep the altitude.

The Deployment Arc A ramp rising from a flat baseline to a held altitude, through five phases: Baseline (weeks 1–2), Evidence (weeks 3–8), Case (weeks 9–12), Deployment (weeks 13–22, marked with a flag), and Practice (weeks 23–26). The line climbs and then levels off — it never comes back down.
Read the full method →

The ladder

Three ways in

Three ways to work with me, and they're rungs of the same ladder: a $150 read, a ten-week naming, and the full six-month Arc I take five clients a year through. Every price is on this page, every fee counts in full toward the next rung, and you shouldn't have to get on a call to find out what anything costs or how it works.

The capacity numbers below aren't a marketing device. They're the honest math of one strategist doing this properly — and they're published for the same reason the prices are.

The 2026 founding cohort Five founding seatsannounced from the stage, never again Enrollment Oct 7 – Nov 13the only deadline is the real one Cohort starts Mon Nov 16Baseline opens for all five $12,000 founding · $15,000 standardboth published, so you can see what the founding rate is and isn't

Rung one · diagnose

The Baseline Read

$150 paid in full

Six a month. Sometimes fewer. Never more.

  • The full five-part instrument, in the tools — the audit above is three of the five parts, done alone; this is all five, with me
  • A 75-minute 1:1 read session: what's claimed, what's proven, what's conspicuously missing
  • The One-Page Read, in writing, plus two or three candidate objectives worth deploying toward
  • What you won't leave with: strengths named. Receipts take twelve stories, not ten titles — naming is The Case's work
  • Sealed and kept: if you ever climb, it's already your before-photo
Book the Baseline Read

Booked on the calendar. Eighteen or older.

Rung two · name

The Case

$2,500 or 3 × $875

Six a year. Never more than two at once.

  • Phases 1–3 of the Arc — Baseline through your Brief, in about ten weeks
  • Twelve stories, told in your own words; I draft the patterns, each cited to at least three of them
  • Three to five strengths named in language you'd say at a dinner table
  • The Brief, version one — written by me and read to you out loud
  • Three 1:1 sessions; the heavy reading between them is mine
  • Not included: deployment. No live campaign, no strategist on call — that's the Arc, and every dollar of The Case counts toward it
Ask about The Case

A short form, then a conversation. No decision on any call — by design.

Rung three · build

The Deployment Arc

$15,000 standard · or 6 × $2,625

$12,000 founding, 2026 cohort only · or 6 × $2,100

Five seats a year.

  • The whole method: six months, five phases, one built outcome
  • Deployment: ten weeks on one real objective, with the actual ask reviewed before it sends and a strategist on call for the live moves
  • Practice: you learn to run the next deployment without me
  • The full artifact ladder, through the Deployment Record and the Exit Read
  • Founding seats include a full year — quarterly check-ins through month twelve — and tools access that doesn't expire
Book the fit conversation

45 minutes, video, free. Nobody decides on the call — by design.

The ladder is a ladder

Every fee credits, in full, toward the next rung — for twelve months from the day your artifact is delivered. Nobody pays twice for ground already covered, and nobody gets a discount. Same numbers, for everyone, always. The math, so you never have to do it on a call:

The Baseline Read $150 The Case + $2,350 The founding Arc + $9,500 $12,000 — exactly what the top door costs

I'll tell you once, in writing, when a credit exists and when it lapses — and then I'll never mention it again. Climbing is yours to want.

Every engagement on this page is for adults — eighteen or older, no exceptions. No sliding scale, no negotiation, no discovery-call pricing reveal: the numbers are the numbers, and they're the same for everyone. Installment totals ($2,625 × 6 = $15,750; $2,100 × 6 = $12,600; $875 × 3 = $2,625) carry a stated 5% administration cost — the published number is the pay-in-full number, and the installments are the accommodation. Sometimes the honest read is “this isn't your tool right now” — if what you need most is a therapist or a tactical career coach, the read will say so, with respect and a referral. That's not the product failing; that's the product. More questions? Read the FAQ →